How Strategic Communication Powers Los Angeles County’s Black Infant Health (BIH) Program

Effective communication is the foundation of successful public health initiatives, ensuring that essential information reaches the intended audiences in a compelling and actionable manner. Los Angeles County’s Black Infant Health (BIH) Program exemplifies how strategic communication can drive engagement, enrollment, and behavioral Read More

Beyond Awareness: How LOMH Uses Communication to Drive Behavioral Change in Minority Health

The Dayton & Montgomery County Local Office on Minority Health (LOMH) was established to combat health disparities and inequities among minoritized populations in the region. Funded by a grant from the Ohio Commission on Minority Health, in collaboration with Public Health Dayton Read More

Engaging Communities, Expanding Access: The Communication Strategy Behind Baltimore’s Virtual Supermarket Program

Access to nutritious food is a critical component of public health, yet many urban communities continue to struggle with food insecurity. In Baltimore, MD, where several neighborhoods are classified as food deserts, the Baltimarket Virtual Supermarket Program emerged as an innovative solution Read More

Maximizing Impact: Communication Metrics & KPIs for State and Local Government 

Effective communication is at the heart of successful governance. In an era where digital media and community engagement shape public perception, state and local government agencies must ensure their messages reach the right audience, at the right time, through the right channels. Read More

Internal Communication Alignment: The Key to Effective Public Messaging in Government Agencies

In state and local government agencies, internal communication alignment is just as critical as external communication efforts. A well-informed workforce ensures that public messaging remains consistent, credible, and authoritative. However, many government agencies struggle with internal silos, fragmented communication channels, and misalignment Read More

Building a Strong Communication Platform: The Foundation of Public Engagement 

For state and local government agencies, an effective communication platform is more than just a website or a social media account—it’s the foundation for transparency, trust, and engagement with the public. However, with rapidly evolving digital trends, changing audience behaviors, and the Read More

Building a Strong Public Communication Framework for State and Local Government Agencies

Effective public communication is at the heart of every successful state and local government agency. Whether sharing critical updates, engaging the community, or managing crises, the ability to deliver clear, timely, and inclusive messages is essential. In today’s fast-moving information landscape, where Read More

Empowering Healthy Choices: How District of Columbia Public Schools (DCPS) Uses Strategic Communication to Combat Childhood Obesity Through the CHARM School Program

District of Columbia Public Schools (DCPS) has long been committed to fostering student well-being and academic success. However, like many urban school districts, it has faced significant challenges in addressing childhood obesity, particularly in underserved communities. In response, DCPS partnered with local Read More